As a residential architect specializing in the shingle style, I have decided to try and design an architecturally “A+” 2100 (amended to 2721 sqft) square foot house to make available to the masses for a low cost compared to my one off designs for full service fees. The style will be Neo-New England vernacular design; very simple and boxy to save money, analogous to a traditional cape or colonial, but putting a focus on architectural design and material quality rather than traditional fluff.
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You may need to run the model through a renderer to soften it up. Kerkythea is a free renderer for Sketchup. There is a tutorial on using the rederer here: http://www.alexschreyer.net/cad/rendering-sketchup-models-with-kerkythea/
We looked at Podium for the office at the AIA Convention this year and it is pretty inexpensive.
What, your cheap boss wouldn't spend the money on it?
Well, if you want a really top of the line renderer you can spend the bucks on VRay.
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